March 10, 2026

Flip The SwitchSM for Child Safety Online
 

Flip The SwitchSM for Child Safety Online

Today’s technology is powerful — but the default settings on digital devices, apps and platforms too often prioritize engagement over protection. That leaves families responsible for finding and turning on safety tools that should have been built in from the start.

Flip The SwitchSM is about shifting that responsibility back where it belongs. Devices, apps, and platforms should come with meaningful child-safety protections already in place — not hidden in complicated menus or left for parents to discover after harm occurs.

Enough Is Enough® is leading the call for common-sense standards like age-appropriate access, visible parental controls, and safety settings activated by default. Watch our video above and stand with us in calling for technology that protects children by default—#FlipTheSwitch.

EIE IN THE NEWS: Global momentum is growing to protect kids online.

In a new interview with CNET, Donna Rice Hughes weighs in on Indonesia’s decision to restrict social media access for children under 16—a move aimed at protecting young users from risks like pornography exposure, cyberbullying, scams, and addictive algorithms. 

"These bans should be an incentive for social media and other platforms to implement safer-by-design technologies and default parental management tools before rushing to market with products that can be dangerous for children and teens. " - Donna Rice Hughes

Governments around the world are beginning to recognize what families have long known: the online world wasn’t built with kids’ safety in mind. Read the article here.